We measure attitudes and behaviors, providing clients with meaningful insights to improve market share, increase revenue, and make confident strategic decisions.
What We Do
From focus groups to advanced analytics, we offer a comprehensive suite of research methodologies tailored to your business needs.
Focus groups, central location testing, in-depth interviews, and clinical research techniques in our world-class facilities.
Online focus groups, bulletin boards, surveys, and consumer panels with enhanced community features.
Experience diaries, virtual ethnographies, in-home usage testing, and in-depth consumer ethnographies.
Shop-a-longs, packaging testing, point-of-purchase interviews, and simulated retail shopping sessions.
Factor analysis, conjoint analysis, decision tree analysis, pricing analysis, TURF analysis, and data mining.
Modern focus group rooms, client viewing suites, test kitchen, and comfortable respondent areas in Janesville, WI.
Why Choose Us
City Research Solutions is a full-service custom marketing research and consulting firm established in the Madison, Wisconsin area in 1979. Our experienced insights professionals serve clients ranging from Fortune 100 companies to emerging technology ventures.
Make strategic decisions backed by data-driven consumer insights
Improve market share with actionable competitive intelligence
Increase revenue through deep understanding of consumer behavior
Interested in sharing your opinions and getting paid for it? Join our consumer research panel and help shape the products and services of tomorrow.
Join NowBusiness Offices
8383 Greenway Blvd, Suite 600
Middleton, WI 53562
Focus Facility
One Parker Place, Suite 305
Janesville, WI 53545